{"id":2677,"date":"2026-05-26T09:31:35","date_gmt":"2026-05-26T09:31:35","guid":{"rendered":"https:\/\/www.promegacompany.com\/?p=2677"},"modified":"2026-05-26T14:21:25","modified_gmt":"2026-05-26T14:21:25","slug":"%d9%81%d9%8a-%d9%82%d8%b7%d8%a7%d8%b9-%d8%a7%d9%84%d9%81%d9%86%d8%a7%d8%af%d9%82-%d9%88%d8%a7%d9%84%d8%b6%d9%8a%d8%a7%d9%81%d8%a9%d8%8c-%d8%a7%d9%84%d9%85%d8%b4%d8%aa%d8%b1%d9%8a%d8%a7%d8%aa","status":"publish","type":"post","link":"https:\/\/www.promegacompany.com\/en\/%d9%81%d9%8a-%d9%82%d8%b7%d8%a7%d8%b9-%d8%a7%d9%84%d9%81%d9%86%d8%a7%d8%af%d9%82-%d9%88%d8%a7%d9%84%d8%b6%d9%8a%d8%a7%d9%81%d8%a9%d8%8c-%d8%a7%d9%84%d9%85%d8%b4%d8%aa%d8%b1%d9%8a%d8%a7%d8%aa\/","title":{"rendered":"In the hotel and hospitality sector, procurement isn't just about price; it's the foundation of the \u201cGuest Experience.\u201d \ud83c\udfe8"},"content":{"rendered":"<p>\u200b\u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0627\u0644\u0634\u0627\u0637\u0631 \u0641\u064a \u0627\u0644\u0642\u0637\u0627\u0639 \u062f\u0647 \u0639\u0627\u0631\u0641 \u0625\u0646 \u062a\u0648\u0641\u064a\u0631 \u0643\u0627\u0645 \u062c\u0646\u064a\u0647 \u0641\u064a \u062e\u0627\u0645\u0627\u062a \u0627\u0644\u0633\u0631\u064a\u0631\u060c \u0627\u0644\u0641\u0648\u0637\u060c \u0623\u0648 \u0645\u0633\u062a\u0644\u0632\u0645\u0627\u062a \u0627\u0644\u063a\u0631\u0641\u060c \u0645\u0645\u0643\u0646 \u064a\u0643\u0644\u0641 \u0627\u0644\u0641\u0646\u062f\u0642 \u062a\u0642\u064a\u064a\u0645 \u0633\u0644\u0628\u064a \u064a\u062f\u0645\u0631 \u0627\u0644\u0633\u0645\u0639\u0629. \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0631\u062e\u064a\u0635.. \u0627\u0644\u0636\u064a\u0641 \u0647\u0648 \u0623\u0648\u0644 \u0648\u0627\u062d\u062f \u0628\u064a\u062d\u0633 \u0628\u0641\u0631\u0642\u0647!<br>\u200b\u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0627\u062a \u0647\u0646\u0627 \u0645\u0634 \u0648\u0638\u064a\u0641\u062a\u0647\u0627 \u062a\u0634\u062a\u0631\u064a \u0627\u0644\u0623\u0631\u062e\u0635\u060c \u0648\u0638\u064a\u0641\u062a\u0647\u0627 \u062a\u0634\u062a\u0631\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0644\u064a \u0628\u064a\u0639\u064a\u0634 \u0623\u0637\u0648\u0644 \u0648\u0628\u064a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0631\u0641\u0627\u0647\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0631\u0627\u062d\u062a\u0629<br>.<br>\u200b<a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%2330_%D9%8A%D9%88%D9%85_%D9%85%D8%B4%D8%AA%D8%B1%D9%8A%D8%A7%D8%AA_%D9%85%D8%B9_%D8%A8%D8%B1%D9%88%D9%85%D9%8A%D8%AC%D8%A7&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#30_\u064a\u0648\u0645_\u0645\u0634\u062a\u0631\u064a\u0627\u062a_\u0645\u0639_\u0628\u0631\u0648\u0645\u064a\u062c\u0627<\/a><br><a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23procurement&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#Procurement<\/a> <a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23hospitality&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#Hospitality<\/a> <a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23guestexperience&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#GuestExperience<\/a> <a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23supplychain&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#SupplyChain<\/a> <a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23promega&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#Promega<\/a> <a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=%23valueoverprice&amp;origin=HASH_TAG_FROM_FEED\" target=\"_blank\" rel=\"noopener\">hashtag#ValueOverPrice<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"667\" height=\"499\" src=\"https:\/\/www.promegacompany.com\/wp-content\/uploads\/2026\/05\/3.jpg\" alt=\"\" class=\"wp-image-2678\" srcset=\"https:\/\/www.promegacompany.com\/wp-content\/uploads\/2026\/05\/3.jpg 667w, https:\/\/www.promegacompany.com\/wp-content\/uploads\/2026\/05\/3-300x224.jpg 300w, https:\/\/www.promegacompany.com\/wp-content\/uploads\/2026\/05\/3-320x240.jpg 320w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>\u200b\u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0627\u0644\u0634\u0627\u0637\u0631 \u0641\u064a \u0627\u0644\u0642\u0637\u0627\u0639 \u062f\u0647 \u0639\u0627\u0631\u0641 \u0625\u0646 \u062a\u0648\u0641\u064a\u0631 \u0643\u0627\u0645 \u062c\u0646\u064a\u0647 \u0641\u064a \u062e\u0627\u0645\u0627\u062a \u0627\u0644\u0633\u0631\u064a\u0631\u060c \u0627\u0644\u0641\u0648\u0637\u060c \u0623\u0648 \u0645\u0633\u062a\u0644\u0632\u0645\u0627\u062a \u0627\u0644\u063a\u0631\u0641\u060c \u0645\u0645\u0643\u0646 \u064a\u0643\u0644\u0641 \u0627\u0644\u0641\u0646\u062f\u0642 \u062a\u0642\u064a\u064a\u0645 \u0633\u0644\u0628\u064a \u064a\u062f\u0645\u0631 \u0627\u0644\u0633\u0645\u0639\u0629. \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0631\u062e\u064a\u0635.. \u0627\u0644\u0636\u064a\u0641 \u0647\u0648 \u0623\u0648\u0644 \u0648\u0627\u062d\u062f \u0628\u064a\u062d\u0633 \u0628\u0641\u0631\u0642\u0647!\u200b\u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0627\u062a \u0647\u0646\u0627 \u0645\u0634 \u0648\u0638\u064a\u0641\u062a\u0647\u0627 \u062a\u0634\u062a\u0631\u064a \u0627\u0644\u0623\u0631\u062e\u0635\u060c \u0648\u0638\u064a\u0641\u062a\u0647\u0627 \u062a\u0634\u062a\u0631\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0644\u064a \u0628\u064a\u0639\u064a\u0634 \u0623\u0637\u0648\u0644 \u0648\u0628\u064a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0631\u0641\u0627\u0647\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0631\u0627\u062d\u062a\u0629.\u200bhashtag#30_\u064a\u0648\u0645_\u0645\u0634\u062a\u0631\u064a\u0627\u062a_\u0645\u0639_\u0628\u0631\u0648\u0645\u064a\u062c\u0627hashtag#Procurement hashtag#Hospitality hashtag#GuestExperience hashtag#SupplyChain hashtag#Promega hashtag#ValueOverPrice<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"_rtcl_gb_attr":"","page_builder":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-2677","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/posts\/2677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/comments?post=2677"}],"version-history":[{"count":1,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/posts\/2677\/revisions"}],"predecessor-version":[{"id":2679,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/posts\/2677\/revisions\/2679"}],"wp:attachment":[{"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/media?parent=2677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/categories?post=2677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.promegacompany.com\/en\/wp-json\/wp\/v2\/tags?post=2677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}